The red vertical banner features the phrase u201cu6b65u6b65u9ad8u5347u201d, meaning u201cMay every step take you higheru201d, a sentiment chosen for its relevance to a sneaker store. At the base of the banner, a stylized cartoon pig, representing the Year of the Pig, is depicted wearing sneakers to reinforce the brand connection.

For the horizontal window decals, the phrases u201cHappy New Yearu201d and u201cWish you success in everything,u201d two commonly used Chinese New Year greetings, were placed along the top edges of the window panes.

Ultimately, while the full suite of designs was well received by the client, production constraints resulted in only the larger vertical banner being fabricated and installed.