Super Merch Shop
About Developed and created the website for Pixile Studio's Super Merch Shop, an online store of in-house merchandize for the game Super Animal Royale, based on the style guide for SAR's branding and illustrations created by SAR's artists. Designed and manufactured all in-house products, including product and mailer packaging, for the Super Merch Shop. Also photographed or created all product images. Announcement Banners
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Site & Storefront
About the Project Pet Craft Supply Co. is a pet product brand offering quality goods at accessible price points. I was responsible for designing and developing both the brand website and its Amazon Storefront. The goal was to establish a more refined and premium digital presence for Pet Craft, distinguishing it from other more budget-focused pet brands under the same parent company. Rather than limiting the site to a simple landing page linking out to Amazon, I proposed expanding it into a browsing experience for users discovering the brand outside of Amazon. The final direction aligned the website closely with the Amazon Storefront, resulting in a unified experience across both platforms. I designed a minimal grid-based layout to support clear product hierarchy and easy browsing. Select best-selling products were highlighted with lifestyle imagery to strengthen visual appeal and encourage engagement. Responsibilities Images: Styling | Photography (with limited use of stock imagery) | Photoshop (isolation and retouching) Amazon Storefront: Layout | Graphic Design Website (Squarespace): Layout | Graphic Design | Custom CSS Development Additional Initiatives: Photoshoots: Due to a lack of suitable lifestyle imagery in the company’s existing archives, I independently organized and directed photoshoots using my own dogs and those of […]
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